How Much Does an Airbnb in Arras Earn in 2026? (Market Study)
Welqo
16 June 2026
"Average revenue, occupancy rates, memorial tourism, UNESCO Grand-Place — everything you need to know before listing your Arras property on Airbnb."
Arras is one of France's best-kept secrets for short-term rental investment. With its UNESCO-listed Grand-Place, its memorial tourism (Wellington Quarry, Vimy Memorial) and its famous Christmas market, the city attracts a steady, year-round flow of visitors — yet its Airbnb supply remains significantly underdeveloped compared to demand.
Average Airbnb Revenue in Arras
- Average monthly gross revenue: €1,050 (standard 2-room apartment, city centre)
- Average occupancy rate: 68%
- Average nightly rate: €70 off-peak / €110–160 during Christmas market and commemorations
- Best months: November (Christmas market), April–May (WWI commemorations), July–August (summer tourism)
Memorial Tourism: A Powerful Demand Driver
Arras sits at the heart of the Western Front and the Great War memorial circuit. Three major sites generate continuous visitor flows:
- Wellington Quarry: 100,000 visitors/year. This underground tunnel used by Allied troops in 1917 attracts school groups, families and history enthusiasts year-round.
- Vimy Memorial (20 km from Arras): 400,000 visitors/year, particularly Canadian tourists paying tribute to the Battle of Vimy Ridge. Many stay in Arras.
- Ring of Remembrance, Notre-Dame-de-Lorette: The world's largest memorial, attracting 600,000 visitors/year.
This memorial tourism is particularly valuable because it is distributed throughout the year and generates mid-week stays (school groups, guided tours), complementing weekend leisure tourism.
The Christmas Market: The Revenue Peak of the Year
The Arras Christmas market is one of the most beautiful in northern France, attracting over 200,000 visitors over 5 weeks (late November to early January). During this period:
- Nightly rates on the Grand-Place can reach €130–180 for a 1-bedroom apartment
- Occupancy rates exceed 90% on weekends
- An optimised property can generate 3 to 4 months of standard revenue in these 5 weeks alone
Arras vs Lille: Where to Invest?
Arras offers a key advantage over Lille: acquisition prices are 40–50% lower (€1,600–2,600/sqm in Arras vs €3,000–5,000/sqm in Lille), while Airbnb revenues are only 20–25% lower. This translates into a significantly higher gross yield in Arras for an equivalent investment.
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